ONLINE BUSINESS MARKETING STRATEGIES
My goal with this article is to explain to you what’s truly important in, online business marketing, and what’s not. It will help you to avoid making many of the mistakes that I had, and so many others have. I will give you, Online Business Marketing Strategies, that has been proven to work. I don’t know what you’re going to do with this vital information that you are going to receive in this article, however, don’t be the person who gives up. Be the person who persists, and truly commits to changing your life, with financial freedom, believe me, it is worth it.
Don’t ask for advice on starting an online business from people who have never done it. In fact, never ask for advice from people in general, if they have absolutely no experience or track record of success in what you’re asking about. Otherwise, my friends, you’re going to get advice that’s worth the price you paid: NOTHING. There is no magic bullet out their, however, their proven systems, processes and outstanding people willing to help you achieve your dreams. Take a chance on you, and make your dreams a reality.
The most valuable lesson I have learned in the past 2 years of building an online business, online, is that execution is the king. My friends, you can have the greatest ideas in the universe, and have all the courses under your belt, but if you can not take action and do the things that actually result in generating customers, you really have no business. Always keep the purpose of your business in mind. Never ever forget the why, you’re doing this, surprisingly, their are many online business owners that do forget the why, or really never accept it in the first place. The secret is, at the end of the day, you’re in business to create financial freedom.
First you need a website, I will touch base more in details with this a little later. The first thing you should do when you start any new business, is focus on bringing in the cash. Now of course you should be focus on getting some clientele, however, so many people waste time creating logos, setting up the business cards, going out and buying stationary, or doing all the other busy things, that really don’t directly bring in the critical ingredients that you will need to grow, my rule of thumb is that for every hour that you spend learning, go spend 2 hours doing.
Learn as you go, and do not be afraid to make some mistakes, and if you start feeling like their’s too many things to learn, focus on the things that will bring in the money right now, and come back to the training later. The easiest way to make money online is to become an affiliate marketer. This is how affiliate marketer works, let’s say I develop a training product for online business owners who want to learn how to create their first website and start generating leads. It’s priced at 1,000. They’re happy to pay the priced, because if they implement the strategies that I teach in the training product, they’ll be able to generate thousands of good leads for their business which could be worth hundreds of thousands of dollars.
That is where you come in, you become an affiliate for my business by joining my affiliate program, your role is very simple, to bring a potential customer to me, my website. And that’s my friend is it, once they are on my website, I can then sell her or him my training product. If the potential customer buy my product, I agree to split the $1,000 with you, after all, without you, I wouldn’t have made the sale in the first place.
Different affiliate programs will pay different amounts, some pay 5 or 10% commissions: their are others that will pay up to 80%. It all depends on what is their cost of fulfillment, and of course, how greedy or generous they may be. Now, let us come back to your role: getting people to someone else’s website. How do you do this? First, you acquire an affiliate link from your new affiliate partner, one that will be unique to you. Then you will place ads on other online venues: Facebook, search engines, forums, chat boards, other websites. By the way, you may not know this, but a very huge percentage of all the ads you have click on online aren’t actually placed by the business owners selling the products.
The ads are placed by affiliates, people who, place ads and get clicks (traffic) in order to earn their commissions. You can go on Facebook right now, post a link to someone else’s website, and have someone click that link in the next 20 minutes. That is what driving traffic is, sending people to a website. Once you have an affiliate link, your only goal is to get people to click that link, and look at the offer, or products. Now my friends, let us get rocking with some online business marketing strategies, (drum roll please).
Always remember this advice: make sure you choose the right place to advertise your affiliate links, you wouldn’t advertise any pork products in an Ortodox Jewish religious online forum, no matter how much traffic it may get. If you’re hunting deer, and you use cheese as your bait, you will attract a certain animal, but it’s not going to be the one that you want. You have to know your perfect customer very will, that you can guess what they’re thinking as if you are standing in their shoes, and looking out of their eyes.
The first skill you need to learn is how to consistently drive traffic each and every day. To do this, you need to only focus on one traffic method first. So pick your traffic method, whether it’s solo ads PPC, banner ads, or whatever, none is inherently better then the others-and hone all of your skills to the point where you can consistently 40 + clicks per day to an offer. If you are only getting two people a day in front of your offer, you’re not going to make many commissions.
It is depending on where you’re getting your clicks from, maybe only 5 out of a 100 people you get to a website are going to be truly interested, and maybe only two of that 5 will be open to buying. So if you’re only getting a couple of clicks a day, that means it could take 100 days to get your first commission. You are not going to get any real momentum behind you at that pace. Ultimately, how well you do with the traffic will depend on who is doing the clicking. If it is your ideal customer avatar, someone who is really looking for the solution that you’re offer and is ready to buy, then those clicks are worth paying a premium for.
When people say a particular traffic source doesn’t work, the real truth is they just weren’t targeting the correct people. If you’re promoting a weigh-loss product, and use a solo ad to target people who don’t want to lose weight, it would be very ridiculous to conclude that solo ads don’t work. However, people do just that every day. Most of the time, it is an issue of the wrong offer for that traffic, and bad follow-up. I personally define targeted traffic, as traffic made up of people who will often think about the problem your product solves or the many benefits that it will deliver. Bottom line you must have the right traffic.
Next level, is warm traffic, this is where you will build an email list of subscribers to follow up on. At this stage you want to develop a relationship with your email list, making your potential customers more likely to trust you when you recommend a product. The reason it is called warm traffic, because they have a relationship with you. ( cold traffic, they do not know who you are), In time, your email list will definitely become an asset, one that will allow you to create income-on -demand with virtually no effort.
When, you have responsive email list it is like you have an ATM in your own home that you can continually receive money from. It will take some time to develop and manage, however, when you do master it, the potential for income is limitless. Here are a few guidelines:
Once someone subscribes to your email list, it is very important that they hear from you immediately.
If they don’t my friend, they’ll forget you very fast: and then, when you do a email, they might not even
recognize your name or company, and think your email is spam. So it is a very good idea to have an
automated follow up sequence already in place:
These are real strategies for online marketing that have been personally used, and proven to work. It’s backed by stats, data and personal experiences, not by some ghostwriter locked in a closet. This stuff WORKS, and it is going to blow not only your mind but the minds of your readers and your customers.
CONTENT, CONTENT, CONTENT, the title is one of the most important parts of your article, report, or other piece of content. If the title doesn’t grab the reader by the collar and get their undivided attention, then my friends, you might as well not even bother writing the rest, because no one is going to read it. Your title should include one or more benefits, arouse curiosity, be specific in order to be credible, utilize social proof if possible. Use power words.
The very first few words and the sentences are the next most important part, right after your title. Because these are the words that are going to decide if the reader is going to stick around, or not. Now their are a few ways you can do this, ask a relevant question, show that you understand their problem. Tell a story, share a startling fact or some statistics, or offer a relevant quote.
If you want your readers to take some action, then my friends, you will need to put them in the right frame of mind, . What that means you will need to engage their emotions in some way. Remind your reader about the pain, or tell an inspirational story. Build some anticipation or curiosity for what is coming, the very beginning of the content should build anticipation for what is coming, if it is a longer piece of content, you can always sprinkle some curiosity-arousing bits through your content to keep people reading until the end.
Include a compelling visual component, the most successful content online tend to have a visual component. OK the rules may not be always in black and white, however, a really good graphic can began to get the reader’s attention. Even if you may have an insanely good title, some of the people will be scrolling on their cell phones and tablets so very fast that they’ll never even see it. A good image on the other hand is different, it catches the eye. Our brain can process an image more quickly, then it will to plain text. So when you create a relevant visual component and then add it to the content, you are going to get people’s attention and hold it more easily, and longer.
However, if you have low-quality graphics, people are going to think you, your business, your products, and all of your content are low-quality as well. Yes it is unfair, but that is how it works.
Remember I make my entire living not by only writing about internet marketing, but by actually doing it. Imagine being a hero to your readers, subscribers. prospects and customers. And imagine being the authority that they look to for the latest techniques, news of internet marketing, you can look like a star to your audience.
Today I have given you a taste of some online business marketing strategies, however, their is so much more that I would love to give you, but that will require a few more thousand words. And if I did give it to you, you’re not going to take it all in with one sitting. My recommendations for you is to become a part of an organization, who does have one of the best platforms on this planet, that will teach you things like:
*Blogging, How to get your readers positively addicted to your blog from the first time they visit.
*Conversions, How to literally master your sales conversions, and create your brand.
*how to use keywords, for Google’s search engines.
*How to create a presence on Facebook, and the other social platforms.
*Marketing tips, How to completely differentiate yourself from every offline marketer out their.
*Niches, that are begging to be exploited. Hot selling products.
*How to continually build a hot list of potential customers
*How to write pages of high demand content.
*How to create a sales letter for your newsletter.
*How to set up a website
A platform where you will have all the tools that are necessary for you to be successful. An organization which has over a million and a half enterprisers as a community. A community that will truly care about your success, you will be able to have a life coach, you will have access to thousands of training videos 24 hours, 7 days a week. You will also be able to have up to 10 websites, build with ease, and so much more, and I do mean much more.
The name of this organization is Wealthy Affiliate, it does not get any better then this. Now I’m going to blow your mind, the first month for a member is FREE, that’s right FREE, with no need for credit number, no need for a cell phone number, or a commitment at all. The second month will cost you $19, the third month will cost you $49 with no increases after that, less then a cup of good coffee for a month. I had said this before, it just doesn’t get any better then this. By the way, some of the top performance in the internet world started at www.wealthyaffiliate.com .
My friends here’s some more online business marketing strategies, become a member of Wealthy Affiliate and you will have a half start in creating Financial Freedom. For more information click onto the link below. I sincerely hope to see you in the inside. May Prosperity be always with you, humbly your Paul Earl.